AI for Sales & Marketing Professionals

Academy lesson outline

1. What AI Actually Is (And Isn't) for Sales and Marketing People · 18 min
2. The Sales/Marketing Mindset Shift: AI as Assistant, Not Oracle · 17 min
3. Your First AI Toolkit: ChatGPT, Gemini, and WhatsApp Business AI Features · 20 min
4. Setting Up Your AI Workspace: Accounts, Apps, and Daily Habits · 17 min
5. Prompting 101: How to Talk to AI So It Understands Your Business · 19 min
6. The CLEAR Prompt Framework for Sales and Marketing Tasks · 18 min
7. Giving AI Context: Product, Audience, Offer, and Tone · 18 min
8. Using AI Safely: Data You Should Never Paste Into a Chatbot · 17 min
9. From Idea to Draft: Your First AI-Assisted Sales Message · 19 min
10. Building the Daily AI Habit: A 15-Minute Morning Routine · 18 min
11. Cold Outreach Messages That Don't Sound Like AI Wrote Them · 19 min
12. Follow-Up Sequences: Turning Silence Into a Second Chance · 18 min
13. WhatsApp Sales Scripts for Nigerian Buyers · 19 min
14. Writing Facebook and Instagram Ad Copy With AI · 19 min
15. Social Media Captions That Sell Without Sounding Salesy · 18 min
16. Product Descriptions That Convert (Naira Offers, Local Context) · 18 min
17. Building a 5-Email Welcome Sequence With AI · 19 min
18. Sales Call Prep: Research and Talking Points in 10 Minutes · 18 min
19. Objection-Handling Scripts for Common Nigerian Buyer Pushback · 19 min
20. Turning One Blog Post Into a Week of Content With AI · 19 min
21. Customer Segmentation: Finding Your Real Buyer Groups · 20 min
22. Building Buyer Personas With AI-Assisted Research · 20 min
23. Campaign Planning: From Idea to 30-Day Content Calendar · 21 min
24. Competitor Research: What Your Rivals Are Doing (and Missing) · 20 min
25. Market Research on a Budget: AI as Your Junior Analyst · 20 min
26. A/B Test Idea Generation for Ads and Landing Pages · 19 min
27. Summarizing CRM Notes and Sales Calls in Minutes · 19 min
28. Analyzing Customer Feedback and Reviews at Scale · 19 min
29. Building a Simple Sales Dashboard Narrative With AI · 19 min
30. Repurposing a Single Campaign Across Five Channels · 20 min
31. Customer Data Privacy: What You Must Never Share With AI · 19 min
32. Nigeria's Data Protection Rules and What They Mean for You · 19 min
33. Why Every AI-Generated Claim Must Be Fact-Checked Before Publishing · 19 min
34. Avoiding False Advertising: Naira Figures, Discounts, and Guarantees · 19 min
35. Hallucination Risk: When AI Invents Stats, Quotes, and Testimonials · 19 min
36. Fake Reviews and Fabricated Case Studies: A Line You Never Cross · 19 min
37. What AI Should Never Replace: Genuine Relationship-Building · 18 min
38. Brand Judgment: Why AI Can Draft But Can't Decide · 18 min
39. Negotiation Instinct: The Human Edge AI Cannot Replicate · 18 min
40. Building a Personal AI Ethics Checklist for Sales and Marketing · 20 min
41. From Random Prompts to a Repeatable Weekly Workflow · 20 min
42. Building Your Personal Prompt Library · 19 min
43. Designing Your Monday Planning Ritual With AI · 18 min
44. Designing Your Daily Outreach Ritual With AI · 18 min
45. Designing Your Friday Review and Reporting Ritual · 18 min
46. Using AI to Track and Grow Your Sales Pipeline · 19 min
47. Using AI to Build Your Personal Brand on Social Media · 19 min
48. Combining Tools: Chaining AI Apps Into One Workflow · 19 min
49. Measuring What Matters: AI-Assisted KPI Tracking · 19 min
50. Your 90-Day AI Growth Plan as a Sales/Marketing Professional · 21 min

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