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Email Marketing and Marketing Automation

Email Marketing and Marketing Automation is a course in Digital Marketing Masterclass. 10 lessons covering Email Marketing Fundamentals: Lists, Segmentation, And Deliverability; Crafting Subject Lines And Email Copy That Gets Opened; Designing Email Templates And Visuals For Mobile.

10 published lessons · Online learning · Part of Learn & Grow

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What this course covers

  1. Email Marketing Fundamentals: Lists, Segmentation, And Deliverability · 15 min
  2. Crafting Subject Lines And Email Copy That Gets Opened · 12 min
  3. Designing Email Templates And Visuals For Mobile · 12 min
  4. Welcome Sequences And Lead Nurturing Automations · 12 min
  5. Abandoned Cart And Re-Engagement Flows For E-Commerce · 12 min
  6. Newsletter Strategy: Building Habit And Value · 12 min
  7. Email Analytics: Open Rate, Click Rate, And Conversion Tracking · 12 min
  8. Gdpr, Can-Spam, And Ndpr Compliance In Email Marketing · 12 min
  9. Choosing And Setting Up An Email Marketing Platform (Mailchimp, Brevo, Convertkit) · 12 min
  10. Building A Full Customer Lifecycle Email Automation Plan · 12 min

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This course belongs to Digital Marketing Masterclass. Explore the full academy to see the other courses in this learning path.

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