E-Commerce and Dropshipping Academy

Courses in this academy

Academy lesson outline

1. What E-Commerce and Dropshipping Actually Are · 13 min
2. The Three Business Models — Dropshipping, Inventory, and Print-on-Demand · 13 min
3. Why Most Nigerian Online Stores Fail in the First 90 Days · 14 min
4. The Real Money Math — Margins, Costs, and What "Profit" Means · 14 min
5. Choosing Your Model Based on Capital, Time, and Risk · 13 min
6. Local vs Cross-Border E-Commerce in Nigeria · 13 min
7. Legal and Trust Basics — CAC Registration, Business Name, Customer Confidence · 14 min
8. Setting Realistic Income Expectations and a 90-Day Plan · 13 min
9. The Tools and Accounts You Need Before You Start · 13 min
10. Your E-Commerce Foundation Checklist · 13 min
11. What Makes a Product "Winning" — The 7 Criteria · 14 min
12. Choosing a Profitable Niche vs Selling Everything · 13 min
13. Problem-Solving Products vs Impulse Products · 13 min
14. Product Research With Free Tools · 14 min
15. Spying on Competitors Without Copying Them · 13 min
16. Validating Demand Before You Spend Money · 14 min
17. Avoiding Saturated, Banned, and Seasonal Traps · 13 min
18. Local Sourcing Goldmines — Lagos, Aba, Onitsha, Kano Markets · 14 min
19. Pricing Power — Products People Will Pay a Premium For · 13 min
20. Building Your First 10-Product Shortlist · 14 min
21. How Dropshipping Order Flow Actually Works · 14 min
22. Finding Reliable Suppliers — 1688, AliExpress, and Local Agents · 14 min
23. Vetting a Supplier Before You Trust Them With Orders · 14 min
24. Sample Ordering — Why You Never Skip It · 13 min
25. Negotiating Price, MOQ, and Shipping Terms · 14 min
26. Local Dropshipping in Nigeria — Supplier-to-Customer Direct · 13 min
27. Agents, Sourcing Partners, and Fulfilment Houses · 13 min
28. Calculating True Landed Cost · 14 min
29. Managing Stock Risk and Pre-Orders · 13 min
30. Building a Backup Supplier System · 13 min
31. Where to Sell — Own Store vs Marketplace vs WhatsApp/Instagram · 14 min
32. Choosing a Platform — Shopify, WooCommerce, or Local Builders · 14 min
33. Domain, Hosting, and Store Setup Essentials · 13 min
34. Designing a Store That Builds Instant Trust · 14 min
35. The Anatomy of a High-Converting Product Page · 14 min
36. Setting Up Categories, Collections, and Navigation · 13 min
37. Mobile-First — Why 80% of Your Buyers Are on Phones · 13 min
38. Trust Signals — Reviews, Policies, Contact, Guarantees · 14 min
39. Setting Up Your Store on WhatsApp Business + Catalogue · 13 min
40. Pre-Launch Store Audit Checklist · 13 min
41. Pricing Strategies That Protect Your Margin · 14 min
42. Psychological Pricing and Bundling · 13 min
43. Setting Up Paystack and Flutterwave Correctly · 14 min
44. Handling Pay-on-Delivery Without Losing Money · 14 min
45. Reducing Failed Deliveries and Chargebacks · 13 min
46. Separating Business and Personal Money From Day One · 13 min
47. Tracking Cash Flow, Profit, and Reinvestment · 14 min
48. Pricing for Ads — Building Ad Cost Into Your Price · 14 min
49. Managing Refunds, Disputes, and Customer Money · 13 min
50. Your Money and Pricing Control System · 13 min
51. Why Great Product Media Sells More Than a Low Price · 14 min
52. Shooting Scroll-Stopping Product Photos With Just a Phone · 15 min
53. Making Short Product Videos That Convert · 15 min
54. Writing Product Titles That Get Clicks and Get Found · 13 min
55. Writing Product Descriptions That Sell the Result · 14 min
56. Using Reviews and Social Proof to Win Hesitant Buyers · 13 min
57. Creating Before/After and Demonstration Content · 13 min
58. Designing Offers, Bundles, and Bonuses That Raise Order Value · 14 min
59. Writing WhatsApp and DM Sales Messages That Close · 14 min
60. Building a Reusable Content System for Every Product · 14 min
61. Why Organic Traffic Is the Foundation Before Paid Ads · 14 min
62. Choosing the Right Platforms for Your Product and Audience · 13 min
63. Building a Profile That Converts Visitors Into Buyers · 13 min
64. Creating Content That Attracts Buyers, Not Just Views · 14 min
65. Going Viral on TikTok and Reels — What Actually Works · 14 min
66. WhatsApp as a Sales Channel — Status, Broadcasts, and Catalogues · 14 min
67. Selling in Facebook Groups and Marketplace Safely · 13 min
68. Growing With Consistency — A Realistic Posting System · 13 min
69. Turning Followers Into Customers and Repeat Buyers · 14 min
70. Building Your Organic Traffic Engine · 13 min
71. When You're Ready for Paid Ads — and When You're Not · 14 min
72. Understanding the Major Ad Platforms for Nigerian Sellers · 13 min
73. Setting Up Facebook and Instagram Ads Without Wasting Money · 15 min
74. Creating Ad Creative That Stops the Scroll and Sells · 14 min
75. Targeting the Right Audience for Your Product · 14 min
76. Reading Your Ad Numbers — ROAS, CPA, and What Matters · 14 min
77. Testing, Killing, and Scaling Ads Profitably · 14 min
78. Retargeting — Selling to People Who Almost Bought · 13 min
79. Scaling Winning Ads Without Breaking Your Business · 14 min
80. Building Your Profitable Paid Ads System · 13 min
81. Setting Up Reliable Delivery and Dispatch · 14 min
82. Choosing Couriers and Logistics Partners · 14 min
83. Packaging That Protects and Builds Your Brand · 13 min
84. Tracking Orders and Reducing Failed Deliveries · 14 min
85. Customer Service That Builds Loyalty · 14 min
86. Handling Complaints, Returns, and Refunds Operationally · 14 min
87. Managing Reviews and Your Online Reputation · 13 min
88. Building Systems and SOPs for Your Operations · 14 min
89. Handling Growth and High Order Volume · 14 min
90. Your Customer Experience and Service System · 13 min
91. From Hustle to Real Business · 14 min
92. Building a Brand That Lasts · 14 min
93. Registering and Formalising Your Business · 14 min
94. Hiring and Delegating as You Grow · 14 min
95. Expanding Your Product Range and Categories · 14 min
96. Multi-Channel and Marketplace Expansion · 14 min
97. Customer Retention and Loyalty Programs · 14 min
98. Financial Management and Reinvestment for Growth · 14 min
99. Avoiding Burnout and Building Sustainably · 13 min
100. Your Long-Term E-Commerce Growth Plan · 15 min

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