Business, Marketing & Digital Income
Module 3: Understanding Your Customer
Module 3: Understanding Your Customer is a course in How to Start a Business From Zero. 10 lessons covering Why Most Businesses Fail to Understand Their Customer; Defining Your Ideal Customer — The Customer Avatar; Customer Pain Points vs. Customer Desires.
10 published lessons · Online learning · Part of Learn & Grow
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What this course covers
- Why Most Businesses Fail to Understand Their Customer · 10 min
- Defining Your Ideal Customer — The Customer Avatar · 10 min
- Customer Pain Points vs. Customer Desires · 10 min
- How to Conduct a Customer Interview · 10 min
- Listening for the Words Customers Use · 10 min
- Segmenting Your Market · 10 min
- What Customers Actually Buy · 10 min
- Building Your First Customer Persona · 10 min
- Mapping the Customer Journey · 10 min
- Staying Connected to Your Customer as You Grow · 10 min
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